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Case Studies

Vertical integration adds value — and viability

Released By Donatelle, A DuPont Business

Challenge

A medical device OEM came to Donatelle with a problem. One of their products, a device used for rapid sternal access in the administration of medications, was occasionally failing during training—a serious issue in the emergency situations for which the device was designed. The company needed to address this reliability problem to gain confidence and share in the marketplace.

Action

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